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Matthew P. Block Enterprises Matthew P. Block is a public relations consultant & leadership communication coach based in Christian County, MO.

Matthew P. Block Enterprises helps business & organizations develop systems that coninutally generate buzz in the community through the MPBE process & find ways to amplify their brand. Explore the site to find out more......

12 January 2009 ~ 0 Comments

How I Use Twitter

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Have you ever seen someone using Twitter and wondered how they can waste so much time reading about whether their friend had a turkey or chicken sandwich for lunch??  I started using Twitter a couple months ago, and today I received a referral from someone I have yet to meet in person and have only spoken [...]

31 December 2008 ~ 0 Comments

Reaching Hearts with Sermon Podcasting

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I received an email from my dad the other day (he’s the pastor at Calvary Church in Forsyth, MO, whose website I recently rebuilt).  It was originally from a young gentleman who had attende our church years ago, but who we hadn’t seen in a while. I just want to thank you for having your [...]

29 December 2008 ~ 3 Comments

Another case study: Listening to your reputation

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Ten days ago I wrote a post here about a couple of local veterinary hospitals.  That post opens up the opportunity to talk about another important part of how technology affects you. Whether or not you choose to enter the online world of the blogosphere, Facebook, and Twitterville, you have little choice of when and [...]

19 December 2008 ~ 0 Comments

Gaining the Edge through Social Media: A case study of two vet hospitals

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Yesterday, my wife was searching for information on veterinarians.  She wanted to find a place where the vet really showed that they knew animals and how to care for them rather than a someone who just expects us to trust that they know what they’re doing because they’re a vet.  So she was doing a lot [...]

12 December 2008 ~ 0 Comments

Why Social Networks (like Facebook) are Important

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The folks at Netpop just released a great report studying social networks and the people who use them.  Not only do we know that online social networking is skyrocketing, but this also shows that communicating is become the primary use for social networking (this doesn’t surprise me, Facebook is my most useful online communication tool). [...]

10 December 2008 ~ 0 Comments

The Right Way to Blog

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I make it no secret that I believe there are many people who could really benefit from joining the blogoshpere, especially politicians, elected officials, educators, and small businesses.  Obviously, if you’re thinking of starting a blog, you’ll want to do it right. Jeremiah Owyang of Forrester Research posted a great article in his blog today [...]

08 December 2008 ~ 5 Comments

Facebook Connect

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If you look to the sidebar on the right side of this page, you’ll notice a new feature. It’s the Facebook Connect function I installed this morning. I’m still working on getting it to work properly. Not only is Connect new to me, but it was just released to public use last week so there’s [...]

05 December 2008 ~ 0 Comments

Starting a Movement

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Major social and political movements took place long before social networking sites existed, even well before the internet.  But try to start a movement for a cause you believe in today without using Facebook.  It can still happen, but it will take a lot longer and a lot more work than if you did incorporate [...]

04 December 2008 ~ 0 Comments

Using an RSS Reader

Because a lot of the people I work with don’t know a lot about the available online technologies but are ready to start learning, I wanted to take the chance to make sure I had a resource for people to learn about and learn to use an RSS Reader.  RSS (Really Simple Syndication) is like [...]